Veggie food doesn’t need to whisper and hide. Morningstar Farms wanted bold, irreverent, in-your-face print ads for their new lineup of meatless products. I helped capture photos of their food and crafted heroic 3D typography to give everything a little extra zing.

CREATIVE DIRECTION: Steve O’Connell // Todd Taylor // Chris Plehal

DESIGN / ART DIRECTION: Chris Henry // Dave Weist // Mariesa Greenholt

COPY: Chris Plehal